If you have an ecommerce store with a bad customer review, people will be discouraged from patronizing your store. Check Collected.Reviews for the best ways to market your service. After selling a product or service, customer feedback has been proven to influence the decision of prospective customers.
Here are 6 ways you can improve the customer service of your e-commerce website.
1. Be Reachable:
Before now, people had to wait on a call to speak with the next available customer service representative. This was quite annoying as people became impatient which led to bad customer reviews which affected the client base of many businesses. To improve the customer service of your e-commerce website, make it available to customers through different platforms – email, Facebook, Twitter, Instagram, and so on. This way, customers can communicate with you using the platform that works best for you.
2. Respond Fast:
One thing that impresses a client about a business is quick response. As much as you can, make sure that you are always online to reply to the messages of your clients. Fast response helps to create a relationship between you and your customer.
Only a few of your customers will have unique problems, most of them will have the same problem and it can be tiring to keep sending the same reply to different people. To save yourself the headache, create a FAQ page where you give comprehensive answers to questions that people ask often. This will make it easier for most of your clients to get their issues resolved. It will also help you to filter unique issues that need to be sorted out.
4. Have a Unique Approach:
Each of your customers are special and they ought to be treated as such. Establish a personal relationship with each of your customers while attending to them. Doing this might be quite tasking if you have a large customer base, so you can use CRM tools to store special information about customers so that when you cannot completely resolve a customer’s issue, another agent can pick up from where the last one stopped.
5. Engage Your Customers:
After resolving a customer’s complaint, it will be wrong to just leave them like that. Follow up with them, call them to ask if they were satisfied with the customer service, send them email newsletters, post engaging content on social media, keep them updated on latest updates from your company. These things will see to it that the client comes back to patronize your business.
6. Ask for Feedback:
The best way to confirm if you are providing or have provided excellent customer service is to ask for feedback. Compel your customers to leave reviews about the service, and give them suggestions that you can improve in the future. This will help you to spot loopholes in your customer service and correct them quickly.
Customer service allows you to know if you have succeeded in your goal to keep your customers happy and willing to come back to patronize you again. These tips will help you improve the service you provide to customers and earn you more customers.